MUF10 is a Scandinavian brand since 2014. The brand is rooted in current culture and is known for its bold stylish experimentation and unpredictability. MUF10 has lifted from the hood to high fashion. I had the pleasure to work with them closely as one of their graphic freelancers. Have helped them create some of their patterns, Lookbooks, newsletters etc.
The first lookbook I made was in 2017 and since then I’ve done them up to now. It shows the simplestety of what they stand for that season. Adapting to their clothes and design from the picture the lookbooks where shown in a creative way.
Working closely with the amazing team we have created one of the customs favorite tracksuits with a simple pattern that has a message “Imprisoned by race and rank”.